Pleffken & Marvulle works exclusively with companies in the BPO, contact center, customer experience, and outsourcing industry. That focus is deliberate. It is what lets us move faster, speak more credibly, and deliver better results than a generalist agency learning your industry on your budget.
Marketing for BPO companies across all delivery models: onshore, nearshore, and offshore. We understand the competitive landscape, the buyer objections, and the positioning challenges specific to BPO providers at every scale.
Marketing for contact center and call center businesses, including companies transitioning from voice-only to omnichannel models. We know how contact center buyers evaluate vendors and what claims they trust versus dismiss.
Marketing for customer experience outsourcing companies and CX consultancies, from boutique strategists to multi-market operations. We build thought leadership and positioning that speaks to the CX leadership audience specifically.
Healthcare BPO, finance BPO, IT outsourcing, and back office outsourcing companies each serve buyers with distinct priorities and objections. We build marketing programs calibrated to the specific buyer profile of your vertical, not a generic outsourcing template.
Both founding partners of Pleffken & Marvulle built careers inside global BPO and CX organizations before launching the firm. That operational background means we know the buyer decision process, the internal approval dynamics, the SLA conversations, and the competitive pressure points that shape how outsourcing deals are won and lost. A generalist agency can learn this over months working with a client. We came with it already.
Meet the people behind the workWe work with business process outsourcing providers, contact centers and call centers, customer experience outsourcing companies, CX consultancies, and vertical specialists in areas such as healthcare, financial services, IT, and back-office outsourcing.
Yes. We support onshore, nearshore, offshore, and hybrid delivery models. The marketing strategy is adapted to the provider's locations, capabilities, ideal client profile, competitive position, and the concerns of the buyers it needs to reach.
BPO buyers evaluate operational risk, delivery models, workforce capabilities, technology, compliance, and long-term partnership fit. Because our founders worked inside global BPO and CX organizations, we can build credible messaging and campaigns without spending months learning the industry's basic language and buying process.
Yes. We shape positioning, content, SEO, and demand programs around the priorities and objections of the target vertical rather than relying on generic outsourcing claims. That includes specialized offers for industries such as healthcare and financial services.
Tell us about your company and what you are trying to solve. We reply within one business day.